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Sustainable

Revolutionary rice-based straws eliminating single use plastic. Biodegradable, eco-friendly, and aligned with global sustainability goals designed for responsible consumers and businesses across India, UAE, Saudi Arabia and beyond.

SBHconcepts is at the forefront of the sustainable revolution, reimagining everyday products with environmental responsibility at our core.

We believe that sustainability and quality can coexist. Our mission is to provide innovative, eco friendly alternatives that make a real difference to our planet while delivering exceptional value to our customers.

Beginning our journey in India, we're committed to expanding our impact globally, with plans to establish manufacturing in Saudi Arabia within the next 3 years.

Who We Are

Every product is designed with the environment in mind, reducing plastic waste and carbon footprint.

We are proud to expand from India to Saudi Arabia, delivering sustainable solutions.

Premium eco-friendly products that don't compromise on quality, durability, or user experience.

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Our First Product

Introducing the future of drinking straws

Rice-Based Drinking Straws

Our product revolutionizes the drinking straw industry. Made entirely from rice flour, these straws are edible, biodegradable and provide the same functionality as traditional plastic/paper straws.

Perfect for restaurants, cafes, events and home use. They maintain their integrity, offering a sustainable solution without compromising user experience.

Join the movement.

1 Frequently asked questions

What are Rice Straws made of?

Rice straws are made from 70% rice flour, 30% tapioca starch and 0% plastic! This Rice Straws natural, gluten free and vegan.

What sizes are Rice Straw available in?

All our straws are 200mm in length and options of various diameters: 6.50mm, 8mm, 10mm & 13mm.

What colours are the Rice Straws available in?

The standard available colors are Natural White, Orange and Green. However, the straws can be customized as per client’s requirements to Black, Red, Blue or Yellow as well.

Where are the Rice Straws manufactured?

Rice Straw is proudly manufactured in India. Our factory is located near Mumbai, Maharashtra, India & soon in Jeddah, Saudi Arabia, by 2028.

Are paper straws harmful to human and environment?

Paper Straws use large amounts of energy and trees to produce the paper. The glue used to make paper straws contains toxic chemicals. Hence, it’s not a good for you and the environment.

Are the Rice Straws eco-friendly?

Rice Straws are one of the best eco-friendly options available in the market. Made from natural ingredients, they are 100% biodegradable, enabling a reduced ecological footprint across the entire cycle of the product.

Do Rice Straws have a taste?

No, our straws are neutral and do not have any inherent taste or smell.

Do Rice Straws have a shelf life?

Yes, the shelf life is 18 months from the month of manufacturing. This date is also outlined on in all our packaging.

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Get in touch

Ready to make the switch? Let's discuss how we can partner together

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Beyond Straws

Our vision extends far beyond straws. We're developing a comprehensive range of eco-friendly products that will revolutionize multiple industries. From food packaging to everyday essentials, we're committed to creating sustainable alternatives that make environmental responsibility effortless.